Most zero trust conversations start in the wrong place. We ask what to buy before we ask what needs to change. And until that changes, the journey does not really begin. “Zero trust is not something you buy and turn on. It is a choice to design for the world as it really is.” The Zero Trust Shift That Changes Everything I cannot tell you how many times I have been in a zero trust conversation where the first question on the table was, “Which platform should we buy?” And hones